What is a Marketing Funnel

What is a funnel for marketing and why should every marketer online make one?

It's a strategy for marketing that is designed to draw new customers to your website. It's a selling process where visitors come to your website to find information that may help solve a problem. It is possible to build a rapport by using specific tools.

This will help to be aware of the needs of each user. This in turn will push you to offer the best information to all your visitors. If you are able to build trust with a potential customer they're more likely to purchase your products. The customer will then turn into a customer.

In time, many customers turn into extremely loyal customers who are ready to purchase just about every product that your website promotes. A marketing funnel consists of the various stages of the sales process it takes to convert a regular visitor to your website into an extremely loyal customer who is willing to buy everything that you throw at them.

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For every internet marketing professional, this is the final objective. This can be achieved easily with a properly designed funnel.

You've got your marketing resources to grab people's interest and bring them into your funnel. Once they complete your PERSONAL form, they are automatically enrolled in the funnel. Because they are not going to opt into your lead capture page for business, I use the word "personal". They want to join as a leader, not a business.

The lead capture page is the entrance into the funnel. When they click the "Sign Up now" or "Enter Here" button, they are entered into an entirely new idea of network marketing.

It's their decision. It's their choice. You haven't offered anything other than that you are an instructor, leader and someone who will help them increase leads and also more cash in their businesses.

This is how a standard marketing funnel functions:

To draw people to your products, you need to provide them with an opportunity to win a prize to be offered on the "front end". You will need to register to receive the product (also known as opt-in) and enter your email address and your name. Then, they will be added to your email mailing list.

You can now add these contacts to your email list so you can send them other relevant offers.

Right after signing up for the free offer they will be taken to a page with a low price offer, also called trip wire offers. This is the point where they're moving to your "back-end" of your funnel.

They are taken to a related offer at less cost when they buy the lower-cost offer (also called an upsell). If the buyer buys this higher priced offer, they will again be transferred to the next product at an even higher price. The process could be repeated for a number of more.

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